The Perpetual Lead Magnet Machine
, or PLMM is an advanced system of passive automated lead generation created by Theme Zoom co-Inventor Russell Wright
in collaboration with Theme Zoom architect and co-inventor Sue Bell
Sue and Russell are the inventors of the Theme Zoom natural language processing tool
which evolved over several years from their earlier Website Silo Architecture
concept called the Perpetual Keyword Money Machine, or PKMM
. PLMM is the Uber-Strategy and Master Technology integration blueprint for all of the advanced Theme Zoom systems, concepts, and Epimemes
created by Russell Wright, Sue Bell, Matt Da Cruz, and Kelley Reynolds.